Encouraging Forum Participation in Online Courses with Collectivist, Individualist, and Neutral! Motivational Framings!

نویسندگان

  • René F. Kizilcec
  • Daniel A. McFarland
چکیده

Online discussion forums have been shown to contribute to the trust and cohesion of groups, and their use has been associated with greater overall engagement in online courses. We devised two experimental interventions to encourage learners to participate in forums. A collectivist (“your participation benefits everyone”), individualist (“you benefit from participating”), or neutral (“there is a forum”) framing was employed to tailor encouragements for forum participation. An email encouragement was sent out to all enrolled users at the start of the course (study 1: general encouragement), and later in the course, to just those who had not participated in the forum (study 2: targeted encouragement). Encouragements were ineffective in motivating learners to participate. The collectivist framing discouraged contributions relative to the other framings and no encouragement. This prompts the question: To what extent do online learners experience a sense of community in current implementations of online courses?

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تاریخ انتشار 2014